- Known for her practical, useful, common-sense strategies...
and well-researched and CUSTOMIZED programs that get results, Susan RoAne will set the
tone for your next meeting.
She is the author of How to Work a Room,
the #1 best-seller for Book of the Month Club, with over one million copies worldwide in
the UK, China, Mexico, Holland, Taiwan, Germany, Hong Kong and Australia. Her best-selling
audiotape and book are available in bookstores. Susan's best-seller, The Secrets of
Savvy Networking, in book and audiotape, is also on shelves in your local bookstore,
as is her next best-seller, What Do I Say Next?
A frequent radio and television guest, she has been
featured in the New York Times, Wall Street Journal, USA Today, Newsweek, Financial Times
of London and on "48 Hours." She has provided presentations for Fortune 500
companies and associations throughout North America. She was the co-designer and columnist
for the original San Francisco Examiner Career series.
Susan has "worked" meetings, conventions, planes,
pools and even the bleachers at Wrigley Field!
Premise
According to research at Harvard University and
Stanford University, the people who will succeed in the year 2000 will be the people who
can talk with other people. The ability to converse with ease is a key component of
leadership as well as personal and professional success.
Benefits
This lively, participatory, practical program will
teach people how to:
- Approach strangers
- Start conversations with confidence
- Establish common interests
- Listen for conversation clues
- Become a "talk target"
- Maintain interesting, appropriate, memorable
conversation
- Extricate graciously
Audience
Anyone who manages or works with or volunteers with or is
related to ... other people.
Ideal for executives, managers, supervisors,
entrepreneurs, salespeople, all professionals.
Perfect for people who attend business meetings,
conventions, trade shows and social events.
How to "Work" a Room
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...provides the process, techniques and strategies for
"Managing the Mingling" at business events.
Premise
"A room full of strangers" is our identified #1
fear, yet most of us enter these rooms and face strangers OFTEN. These events are a source
of professional and personal contacts. If we are uncomfortable when attending them, we
miss opportunities.
Benefits
Participants will learn practical techniques so that they
will:
- Maximize events in rooms full of strangers.
- Approach people to start, maintain and end
conversations -- graciously.
- Prepare strategies in order to increase comfort,
confidence and productivity.
- Increase contacts, referrals and client base.
- Develop a sure-fire follow up plan to turn contacts
into contracts.
Audience
- People who attend meetings, conferences,
conventions, community benefits, parties, and trade shows
- People who sell, market or manage
- Entrepreneurs, professionals, executives
The Secrets of Savvy Networking
top of page
- "The Secrets of Savvy Networking: The Rites, The Rules,
The Rituals." Ideal for a convention kick-off, luncheon or keynote. It's also an
ideal session to follow up "How To Work A Room."
Premise
In today's market, the key to success, if not survival,
is owning the competitive edge. Building a base of business referrals requires a
foundation of skillful networking that creates long-lasting business relationships. Savvy
networkers are perceived as powerful and effective.
Benefits
Based on Susan RoAne's book The Secrets of
Savvy Networking, she offers her sure-fire methods for developing networking
techniques and resources by showing how to:
- Identify current network, the gaps and how to fill
them
- Collect, distribute and maximize on the use of
business cards
- Acknowledge the leads, referrals and resources that
you have received
- Make an impression that is positive and lasting
Audience
- People who attend meetings, conferences,
conventions, community benefits, and parties
- People who sell, market or manage
- Entrepreneurs and professionals
How to "Work" a Trade Show
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...provides the guidelines, strategies and techniques for
using trade show/convention time wisely and getting what you came for.
Premise
The trade show/convention is a unique opportunity to
increase your base of contacts, to buy and sell products and services, and to have fun.
You can rise to the challenge and seize the golden opportunity with proper preparation and
planning.
Benefits
Participants learn practical techniques so that they will:
- Identify, plan for, and stay focused on goals.
- Meet and greet attendees with interesting
conversations and appropriate information.
- Prepare exhibit or booth design and content to
enhance attendee comfort and confidence.
- Master "conventional" charm to increase
contacts, referrals and client base.
- Develop a sure-fire follow up plan to turn contacts
into contracts.
Audience
- Trade show and convention novices
- Trade show and convention "old-timers"
- Exhibitors, entrepreneurs, professionals
Working a trade show or convention is the big time, the
marathon, the ultimate challenge to those of us who value the ability to work a room.
Working a booth or an entire trade show is just like working a room -- only more so. The How
To Work A Trade Show program includes: Trade Show Tip Sheet, Trade Show Techniques
article, and trade show visit by Susan, when possible.
When Mingling is Mandatory
top of page
A Perfect Partnership of Programs:
45-60 minute kick-off for your conference or meeting
- PLUS -
60-90 minute full program for exhibitors
Premise
Clients ask me to help their exhibitors increase the return on
their exhibit investment and to provide "mingling tips" for their convention
audience. This incredible combination of two tremendously successful programs makes the
big business of trade shows pay off.
Benefits
Participants will learn practical techniques so that they will:
- Make appropriate advance preparations
- Develop a marketing plan
- Increase base of contacts
- Display "conventional" charm
- Seize the golden opportunity
- Follow-up consistently and appropriately
Audience
- People who attend trade shows and exhibits
- Entrepreneurs, professionals and executives
- People who sponsor booths at trade shows and
exhibits
We are offering the "Dynamic Duo" -- both
programs on the same day, for our full-day fee, as a service and savings. Prior to the
convention, exhibitors receive "Ten Tips for Working a Trade Show" (based on a
chapter from the bestseller) featured in over 100 magazines and journals.
"Thanks to Susan RoAne our performance at conventions
will be greatly enhanced. Her tools and techniques on how to follow-up with contacts made
at conventions are sure fire! The programs she designed for us and the way it was
presented were right on target."
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